Case Study

Savage Bros

Services

Web Design

Web Development

eCommerce

Graphic Design

About Client

Savage Bros is a heritage manufacturer of high-quality confectionery and industrial equipment with a legacy dating back to 1855. Built on a foundation of craftsmanship and innovation, the company designs and produces robust machinery used across candy, chocolate, baking, food processing, and related industries. Known for equipment that stands the test of time, Savage Bros’ product lines include kettles and cookers, cooling and processing tables, tempering and melting systems, and specialized lifting and pouring solutions. Their machinery supports both artisanal producers and larger commercial operations seeking reliable, precision-engineered solutions.

 

 

 

 

Color Palette

Typography

Our Goal

The primary objective of the Savage Bros website redesign was to modernize the brand’s digital presence while honoring its long-standing legacy of craftsmanship and reliability. In addition to improving overall usability and visual clarity, a key goal was to introduce a robust eCommerce experience that enables customers to seamlessly explore products, configure equipment options, and purchase directly online.

Fluid22 focused on restructuring product architecture for intuitive navigation, presenting detailed product information in a clear and accessible format, and integrating eCommerce functionality that supports both straightforward purchases and more complex buying decisions. The result is a scalable platform that enhances product discovery, streamlines the purchasing process, supports lead generation, and positions Savage Bros to better serve both new and existing customers in a digital-first buying environment.

 

 

 

Don't just take our word for it, take theirs

“We’ve had about 6 iterations of our website done over the last 15 years. Each version was good but nothing was ever great. Each version while an improvement on the previous version still lacked completeness and the aesthetic look we wanted. We came across Fluid22 when we saw a client’s website that we really liked and saw they were the developers. We had an initial meeting and they provided a thorough intake form asking for all the necessary information to begin building the site out. It took about 2-3 months to complete and the result was next to perfect. The design by Fluid22 is by far our favorite design. They also provided detailed instructions on how to change or add content, allowing our staff to make quick updates to the site. The service and support is also top notch.”

Ray Michaels, Maui Plumbing
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